Alex connects to Apple Health and sets your goal from what you actually walk — not what an app thinks you should.
Stake $10–$50 on your own goal. Everyone plays against their own target, so the outcome is down to your effort — not luck, and not someone else's body.
Hit your goal, win your share. Miss it, your entry funds the people who showed up. Winners get a share card to rub it in.
Most step apps make you race the person who already walks 20,000 a day. That's not a competition — it's a punishment.
Alex sets your goal from your own 30-day average. You compete against your history. Hit your target and you win — no matter what anyone else does.
In a 4-person $20 challenge, if all four hit their goal — all four win. No single loser funding one champion.
$20 each → $80 pot → split among everyone who hit goal.
Back yourself from $10 to $50. The pot goes 100% to the finishers. Alex charges a flat $0.99 to join — plus standard card-processing fees at checkout, like any online payment.
Walk more and your 30-day average rises — so your suggested goal rises too. You're always chasing your best self.
Challenge the people you actually know. The leaderboard updates live, and the trash talk is the point.
Every day you show up builds your streak. Miss one and you feel it — which is exactly why you won't.
Your goal comes from your own history, so a casual walker and a runner can both win the same challenge.
